Breweries, distilleries & wineries
Sell tours, tastings and release-day tickets
Fill every tour slot, control tasting-room capacity, and verify age at checkout — with tickets that scan straight off a phone at the tasting bar.
How this type of ticketing works
Tours and tastings are capacity products: a guide can take a set number of guests, and a tasting room seats only so many. Selling those seats in advance turns an unpredictable weekend into a scheduled, staffed operation.
TixSimple runs each tour departure as a time slot with its own guest cap. Tasting flights, food pairings and glassware sell as add-ons, and an age-confirmation field at checkout documents that every buyer attested to being of legal drinking age before purchase.
What to set up in TixSimple
- 1Create a recurring event with a time slot for each tour departure.
- 2Cap each slot at the group size your guide can handle.
- 3Add tasting flight, food pairing and souvenir glass add-ons.
- 4Require an age-confirmation field at checkout, and check ID at the door.
- 5Create a separate ticket type for release days and members-only nights.
- 6Set scanner keys for the tour meeting point and the tasting bar.
Fee example: Guided tour with tasting flight
A $35 ticket carries a TixSimple platform fee of $0.78 (1.3% + $0.33). If you sell 150 tickets, the total platform fee is $117. Stripe processing is separate and you choose whether to pass fees to the buyer or absorb them.
Ticket price
$35
Platform fee
$0.78
Net revenue
$5,133
Clubs, releases and private events
Beer and wine clubs work as membership tickets with an uploaded member email list that unlocks member pricing on releases and events automatically.
Private buyouts and corporate tastings can live on unlisted pages shared only by link, so the group books and pays without the event appearing publicly.
- Member-only pricing from an uploaded email list
- Limited release-day tickets with per-person quantity limits
- Merch pre-orders picked up at the taproom with the same QR code
- Private, link-only pages for buyouts and corporate tastings
Frequently asked questions
How do you handle age verification?
Require an age-confirmation field at checkout so every buyer attests to being of legal drinking age, then verify ID in person at check-in. TixSimple documents the attestation with the order.
Can I limit how many release-day bottles one person buys?
Yes. Set a per-order quantity limit on the release ticket type so one buyer cannot clear your allocation.
Can I run recurring weekend tours without rebuilding the event?
Yes. Set up repeating time slots across your open hours and each departure carries its own capacity.
Do club members get a discount automatically?
Yes. Upload your member email list with special pricing and the discount applies when a member checks out with that address.
Keep exploring TixSimple
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